Burberry’s latest accessory drop, the Horseshoe Crossbody Bag, embodies the brand’s equestrian heritage infused with modern appeal—and it’s already making waves thanks to its debut on Seungmin from K-pop sensation Stray Kids, Burberry’s newly announced global ambassador.
Saddle-Inspired Design with a Sustainable Twist
The Horseshoe Crossbody’s silhouette is a graceful nod to Burberry’s horse-riding legacy. Its curved, hobo-style shape, inspired by countryside pursuits, evokes the feel of a welcoming horseshoe. Crafted in recycled nylon gabardine—woven from reclaimed fishing nets, fabric scraps, and industrial plastic—it’s lightweight, water-resistant, and built to last. Leather trims, hand-painted edges, and brushed metal hardware complete the look, while the iconic Equestrian Knight stamp adds subtle branding.
Measuring a compact yet versatile 23.5 × 7 × 18 cm, it comes with an adjustable webbing strap for shoulder or crossbody wear—practical for both city commutes and weekend escapes.
Colourways & Price Point
The Horseshoe Crossbody arrives in four seasonal hues—Hyacinth, Sand, Teacup, and Verdant—each offering an elegant take on Burberry’s classic Check. Priced at SGD 1,790 (approximately USD 1,250), the bag balances Burberry luxury with accessible versatility.
Seungmin x Burberry: A Peachy Collaboration
Seungmin’s appointment as Burberry’s global ambassador was officially announced June 17, 2025. His campaign debut for the Seasonal Festival collection featured him effortlessly sporting the Horseshoe Crossbody, reinforcing its style-meets-substance appeal.
In editorial interviews, Seungmin described his look as “classic, vibrant, youthful, and clean”—echoing the bag’s design DNA, which merges heritage with a modern, all-season-ready sensibility.
Why It’s a Must-Have This Season
- Heritage updated for today: The horseshoe shape ties back to Burberry’s legacy with fresh, functional design.
- Sustainable charm: Recycled materials meet roll call of style credentials, proving that luxury and eco-consciousness can coexist.
- Versatile and wearable: Compact yet roomy enough, it suits both city living and festival wanderings—perfectly timed for Burberry’s celebration of “live music culture”.
- Star power: Seungmin’s clean, approachable energy elevates the bag to global trend status, inviting fans and fashion editors alike to follow suit.
Festival Season Fit
Part of Burberry’s “Festival season” campaign—highlighted by Liam Gallagher, Goldie, Cara Delevingne, Alexa Chung, and Seungmin—the Horseshoe Crossbody reflects the campaign’s blend of Britpop nostalgia and modern-day expression. Collaboration between music and fashion is woven into every stitch, from graphic trench coats to mud-ready boots to the all-weather-ready bag.
Where to Buy
Available now via Burberry’s website and select global stores—including SGD 1,790 in Singapore—the Horseshoe Crossbody is also stocked by major retailers like Nordstrom in the US (USD 1,250).
Choose from Hyacinth, Sand, Teacup, or Verdant to align with your seasonal palette.
Final Take
The Horseshoe Crossbody Bag is a seamless mix of design heritage and modernity—lightweight, equestrian-inspired, and festival-ready. With Seungmin fronting the campaign, it taps both K-pop cool and British style, making it a standout wardrobe investment for anyone who values subtle luxury with a sense of occasion.
Whether you’re navigating city rain or festival mud, this bag is designed to follow effortlessly. And with its thoughtful construction and toned-down branding, it’s exactly the kind of understated yet statement-making piece you didn’t know you needed in your rotation.
