When was the last time you saw a luxury bag that felt simultaneously bold and understated? Marni has done it again with the Tulipea — the new icon unveiled in the Fall/Winter 2025 Milan runway. It’s a rare piece that whispers rather than shouts, yet makes its presence felt through expert craftsmanship, gentle curves, and material poetry.
Here’s everything you need to know about the Tulipea, why it’s resonating with the quietly stylish crowd, and whether it’s worth wanting in your collection.
What is the Tulipea Bag?

Marni’s Tulipea bag takes its name and inspiration from the tulip — a flower long associated with grace, renewal, and enduring beauty. The silhouette embodies a tulip in mid-bloom, with design notes that evoke the petals peeling back just enough to reveal what’s inside.
The design is a study in contrast: a structured central body that gives form and presence, paired with softer, more fluid elements at the sides. These sides are gathered by slim drawstrings, lending movement. There are tubular or sinuous handles, a detachable strap, and the option to carry the bag several ways — by hand, over the shoulder, or crossbody.
Leather selection plays a big part: variants include smooth buffalo leather, suede, and calfskin with fine grain. Finishing is minimalist, with no obvious hardware to distract — even the logo is subtly heat-embossed. The lining nods to Marni’s attention to texture and tactile luxury, using a soft, faux-suede interior.
What Makes It Subtly Sophisticated

“Subtle sophistication” isn’t just marketing speak. The Tulipea is designed to appeal to those who appreciate restraint, detail, and a kind of elegance that doesn’t rely on flashy logos or overt embellishment. Here are the design and aesthetic features that define its sophistication:
- Pure Lines, Minimal Hardware: Marni strips away unnecessary hardware, letting the leather and form speak for themselves. The absence of visible metal or clasp-heavy features means the bag stays clean and elegant.
- Shape & Movement: The mix of rigid central structure and flexible gathered sides implies motion. The Tulipea feels alive — not rigid. In fashion, that kind of movement is often what separates “ok bag” from “bag that becomes part of your personality.” Multiple Ways to Carry: The handles are sinuous, the strap is adjustable and detachable. You can carry it in multiple ways depending on your styling or mood. That flexibility contributes both to utility and elegance. Colour Palette & Finish: The debut colours citadel of earthy tones with some pops — coffee, black, brandy, acid green (“citronelle”) — offer depth without excess. Finishes include leather with uneven texture or subtle gloss, suede, and dual-material pairings (e.g. suede/leather combinations).
Pricing, Sizes & Variants
If you’re considering acquiring a Tulipea, there are several size options and corresponding prices (varies by region), ensuring that it works for various uses and styles. Here are headline points:
- Sizes: Small, Medium, Large; each with slightly different handle lengths and proportions depending on the version.
- Material Variants: Full leather (buffalo, calfskin), suede, and combinations (suede + print / texture) for certain colourways.
- Price Range: In Hong Kong, large shoulder versions are priced around HK$17,600-18,500 depending on leather or suede/print combo. In Europe, the pricing for small versions is lower, with variations for region, import duties, materials etc.
The Tulipea ranges from styles that are more compact and elegant (small “hand-handbag” versions) to larger, shoulder-friendly shapes. The larger shapes tend to cost more, naturally, when made in full leather with premium finishing.
Styling & Use Cases

With its graceful lines and hint of drama, the Tulipea lends itself to versatile styling. Here’s how it fits into real life, not just runway moments:
- Office to Dinner Transition: Use the structured form for daytime — it holds essentials like phone, wallet, small cosmetics — while the softness of its sides give it a relaxed elegance for evening.
- Monochrome & Minimal Outfits: It’s especially striking when paired with minimal looks — beige trench coats, structured coats, crisp shirts — because the bag adds texture and silhouette contrast without horn-rim loudness.
- Casual Luxe Travel: Medium version lends itself to travel or longer days. The detachable strap is useful when you need hands free. The rigid centre gives stability so that items don’t collapse inward: good for sunglasses, compact camera, small notebook.
- Colour Statements: Colours like acid green / citronelle serve as accent pieces. If you prefer neutrals, the coffee, black, or brandy tones are elevated without drawing too much attention.
Potential Drawbacks: Where Subtle Sophistication Meets Compromise

Of course, no design is perfect, and even the Tulipea has trade-offs. If you’re considering investing, these are worth knowing:
- The drawstring sides, while beautiful, may reduce security: less rigid closure means items could shift or spill if carried sideways or without care.
- Larger versions may be heavier with substantial leather. If you’re used to feather-light bags, this may feel a bit more substantial.
- Because hardware is minimal and subtle, things like lining, stitching, and interior pockets will determine whether it feels luxurious in practice or just pretty.
Why the Tulipea Matters in Bag Trend Conversations
The Tulipea isn’t just a pretty bag — it reflects several key currents in global accessory design, making it particularly relevant from a trend perspective:
- Botanical Inspirations: Nature-inspired forms are having a strong moment in design (florals, curved organic shapes, petals, buds). The Tulipea leans into that with its tulip bud silhouette.
- Subtle Luxury & Quiet Statements: For buyers moving away from flashy logos and glitzy hardware, this design hits a sweet spot. The elegance is in restraint and in tactile experience.
- Attention to Material Texture: The mix of suede, buffalo leather, gloss finishes, and tactile irregular grains shows a leaning toward materials that feel interesting to touch, not just to look at.
- Versatility in Use: Carry options (handles + strap) and flexible sizes make it easier for a single bag to serve multiple purposes throughout the day.
Who Should Consider the Tulipea — And Who Might Want to Wait
If you admire craftsmanship, enjoy elevated minimalism, or want a bag that feels special without screaming status, the Tulipea is likely to reward your investment. It’s great for those who care about form, finish, and the narrative of design.
But if you often carry large loads, need maximum security, or prefer bags with more compartments, you might find the Tulipea less practical than more rigid structured options. Also, for people who travel often in crowded or less secure environments, the subtle hardware and open style may require more care.
Final Verdict
Marni’s Tulipea bag is a standout accessory for Fall/Winter 2025 — a piece where subtle sophistication is not a compromise but the central virtue. Its sculptural elegance, nature-inspired silhouette, muted palette, and material richness give it depth. It’s a bag that asks you to look closer, to feel it, to appreciate craftsmanship in the quiet parts.
In an era where bold logos and flashy status pieces are meeting increasing critique, Tulipea offers something different: elegance that isn’t loud, presence that isn’t demanding. It belongs to a shifting ideal in fashion — one where luxury is about restraint, story, and sensory experience.
If you value that kind of design, the Tulipea isn’t just worth watching. It’s worth owning.





